Overview

BendEase ("we," "our," or "the App") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our mobility and stretching app.

Our Privacy-First Approach

BendEase is designed with privacy as a core principle. We:

• Do NOT collect personal identifying information such as your name, email address, or contact details
• Do NOT track your location
• Do NOT share your data with advertisers or data brokers
• Store all workout and wellness data locally on your device
• Use privacy-focused analytics that anonymize all user data

Information We Collect

1. Information Stored Locally on Your Device

The following information is stored only on your device and is never transmitted to our servers:

Workout and Wellness Data

• Routine completions: Records of stretching routines you've completed, including dates and durations
• Goals: Your personal fitness goals (e.g., weekly workout targets)
• Personalization preferences: Your experience level (beginner, intermediate, advanced), focus areas for stretching (e.g., neck, shoulders, back, hips), injury areas you want to avoid, and routine length preferences (short, medium, long)
• Voice coach settings: Your selected voice coach and whether voice guidance is enabled
• Custom routines: Stretching routines you create using the routine builder
• Feedback: Your ratings and feedback on completed routines
• Saved routines: Routines you mark as favorites

App Preferences

• Notification settings and reminder times
• Whether you've completed onboarding
• Premium subscription status (synced with Apple's servers, not ours)
• App theme and display preferences

Important: This data never leaves your device unless you delete and reinstall the app, in which case it will be lost. We do not back up this data to our servers or iCloud.

2. Anonymous Analytics Data

We use TelemetryDeck, a privacy-focused analytics service, to understand how our app is used and to improve the user experience. TelemetryDeck automatically anonymizes all data before it reaches our servers.

What We Track (Anonymously)

• App usage patterns: Which features you use (e.g., routine completions, builder usage, dashboard views)
• Navigation flows: How you move through the app (e.g., tab switches, screen views)
• Onboarding progress: Which onboarding steps you complete or skip
• Feature adoption: Whether you use features like voice coaching, custom routines, or weekly routines
• Errors and crashes: Technical issues that occur during app use
• Subscription events: When purchases are initiated, completed, or fail (no financial data is collected)
• Routine interactions: When you start, pause, skip, or complete routines
• General preferences: Experience level, voice coach selection, whether voice guidance is enabled

How It's Anonymized

• User IDs are hashed: TelemetryDeck converts any identifiers into anonymous hashes that cannot be reversed
• No personal information: We never send names, emails, addresses, or any identifying data
• Aggregated insights: Analytics are used only to understand patterns across all users, not individual behavior
• GDPR compliant: TelemetryDeck is fully compliant with GDPR and other privacy regulations

3. Purchase Information

When you make an in-app purchase (e.g., premium subscription), the transaction is processed by Apple's App Store. We do not handle or store your payment information.

What We Receive from Apple

• Subscription status (active, expired, canceled)
• Subscription type (weekly or annual plan)
• Whether a purchase was successful or failed (no financial details)

What We Don't Receive

• Credit card numbers or payment methods
• Billing addresses
• Transaction amounts (we know the product type, not the actual price charged)

All purchase data is managed by Apple in accordance with their Privacy Policy.

How We Use Your Information

Local Data Usage

Information stored on your device is used to:

• Generate personalized stretching routines based on your preferences
• Track your progress toward goals
• Provide voice-guided coaching during routines
• Remember your settings and preferences
• Display your workout history and statistics

Analytics Usage

Anonymous analytics data is used to:

• Identify and fix technical issues and bugs
• Understand which features are most valuable to users
• Improve onboarding and user experience
• Make data-driven decisions about new features
• Monitor subscription conversion and retention

Purchase Data Usage

Subscription information is used to:

• Grant access to premium features
• Enable premium voice coaches and advanced statistics
• Generate weekly personalized routines (premium feature)

Data Sharing

We Do NOT Share Your Data With:

• ❌ Advertisers or marketing companies
• ❌ Data brokers
• ❌ Social media platforms
• ❌ Any third party for commercial purposes

Limited Service Providers

We work with the following trusted service providers who are contractually obligated to protect your privacy:

Data Storage and Security

Local Storage

• All workout data, preferences, and personal settings are stored locally on your device using Apple's secure SwiftData framework
• This data is protected by your device's security features (passcode, Face ID, Touch ID)
• We cannot access this data remotely

Cloud Storage

• We do not use cloud storage for your workout data or personal information
• The only cloud communication is with TelemetryDeck for anonymous analytics

Data Retention

Local Data

• Workout and preference data remains on your device until you delete the app
• You can manually delete individual workout records or custom routines at any time
• Deleting the app will permanently erase all local data (this cannot be recovered)

Analytics Data

• Anonymous analytics data is retained by TelemetryDeck according to their retention policy
• Because this data is anonymized and aggregated, it cannot be linked back to you or your device

Subscription Data

• Managed by Apple and retained according to their policies
• We only store your current subscription status, which is updated in real-time

Your Privacy Rights

Data Access

Because all personal data is stored locally on your device, you have complete access to it at any time through the app's interface:

• View your workout history in the Dashboard
• See your goals and progress
• Review your personalization preferences in Settings
• Access your custom routines in the Builder

Data Deletion

You can delete your data at any time:

• Delete workout records: Swipe to delete individual completions in the Dashboard
• Reset preferences: Change your settings at any time in the Settings screen
• Delete custom routines: Remove routines from the Builder
• Complete deletion: Uninstall the app to permanently delete all local data

Analytics Opt-Out

While our analytics are already privacy-focused and anonymous, if you prefer not to participate:

• Analytics are sent using standard iOS networking
• You can use network monitoring tools to block analytics.telemetrydeck.com
• Note: This may affect our ability to improve the app, but all features will continue to work

GDPR Rights (European Users)

If you are in the European Union, you have the right to:

• Access: Request information about data we hold (note: we hold very little as most data is local)
• Rectification: Update any incorrect information
• Erasure: Request deletion of your analytics data
• Data portability: Export your data (available through the app's export features)
• Object to processing: Opt out of analytics

CCPA Rights (California Users)

If you are a California resident, you have the right to:

• Know what personal information we collect
• Know whether we sell or share your personal information (we do not)
• Opt-out of the sale of personal information (not applicable, as we don't sell data)
• Request deletion of personal information

Notifications

BendEase may send you notifications if you enable them:

• Daily reminders: Optional reminders to complete your stretching routine
• Weekly routine updates: Notifications when a new personalized routine is generated (premium feature)

You can control notification permissions:

• Through iOS Settings → BendEase → Notifications
• Through the app's Settings screen
• Notifications can be disabled at any time

Data collected: We track whether notifications are enabled and what time reminders are scheduled (stored locally only).

Children's Privacy

BendEase is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with information, please contact us and we will delete it immediately.

On-Demand Resources

BendEase uses Apple's On-Demand Resources (ODR) to download premium voice coaching files when needed. This:

• Reduces initial app download size
• Downloads voice files only when you select a premium voice coach
• Is managed entirely by Apple's infrastructure
• Does not share any personal information

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. When we make changes:

• The "Last Updated" date at the top will be revised
• Significant changes will be communicated through the app or via notification
• Continued use of the app after changes constitutes acceptance of the updated policy

Third-Party Links

BendEase may contain links to third-party websites or resources (e.g., educational content about stretching). We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies.

International Data Transfers

If you use BendEase outside of the United States:

• Local data remains on your device in your country
• Anonymous analytics may be transmitted to TelemetryDeck servers in Germany
• All data transfers comply with applicable data protection laws, including GDPR

Security Measures

We take reasonable steps to protect your information:

• Local encryption: iOS encrypts all data stored on your device when a passcode is enabled
• Secure transmission: All network communication uses industry-standard HTTPS encryption
• Minimal data collection: We collect only what is necessary to provide and improve the app
• Privacy-focused providers: We work only with services that prioritize user privacy

However, no method of electronic storage or transmission is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: support@swiftfuldynamics.com
App: BendEase
Developer: LEGROS ENTERPRISE LTD PTY (Australia) trading as Swiftful Dynamics

Postal address:
Office 3611, Ground Floor
470 St Kilda Road
Melbourne VIC 3004
Australia

Summary (Plain Language)

What we collect:

• ✅ Anonymous usage statistics (no personal info)
• ✅ Subscription status (from Apple, no payment details)
• ✅ Workout data (stored only on your device)

What we DON'T collect:

• ❌ Your name, email, or contact information
• ❌ Your location
• ❌ Payment or credit card information
• ❌ Any data that identifies you personally

How we use data:

• 📊 To improve the app experience
• 🔧 To fix bugs and technical issues
• 🎯 To personalize your stretching routines (locally)
• ✅ To provide premium features to subscribers

Your control:

• 🗑️ Delete your data anytime by uninstalling the app
• ⚙️ Control all settings in the Settings screen
• 🔔 Enable or disable notifications
• 📴 All workout data stays on your device

Our commitment:

• 🔒 Privacy-first design
• 🚫 No ads or tracking
• 🤝 Transparent about data practices
• ✅ GDPR and CCPA compliant